Affiliate marketing is one of the most effective, fastest and most cost effective ways of earning money online. Affiliate programs level the playing field for Internet success, letting everyone get a part of the huge amount of money spend on the Web. So, it is no wonder many people choose this as their business model for making money.
Sounds great, but...
Like all businesses, there are mistakes you need to avoid if you want to be successful. Many affiliate marketers, from the brand new to the seasoned veteran, make some common mistakes that keep them from reaching their earning potential.
So, let's talk a little about these affiliate marketing mistakes you need to avoid.
Mistake # 1: Choosing The Wrong Product To Promote
Many people see the huge potential of affiliate marketing and rush to join any products program. Often, they don't use any type of criteria to determine if the product is something they want to promote and be a part of. If it seems "hot", or something they "think" might sell well they jump in with both feet.
Don't promote a product just because it has an affiliate program.
Pick a product that you are familiar with. Ideally, you should own the product yourself and experience firsthand how the product of service does what it says. At the very least, you should research the product and its capabilities before recommending it to others.
Your reputation is determined by the product you endorse, so be selective and choose wisely.
Mistake # 2: Joining Too Many Programs At Once
Affiliate programs are very extremely easy to join. Therefore, there is a temptation to join as many programs as possible in the attempt to maximize your commissions. Many people think "the more the merrier".
But don't just promote any and every product you find. Successful marketing is not a question of quantity, but QUALITY! You'll make much more money promoting a few hand-picked products that are excellent solutions to your visitors problems, than recommending any and every product out there.
As an affiliate marketer, you make informed recommendations because you are in a position to know better. People will only take your recommendations if they believe you are providing insight into the BEST solution to their problem. So, do your due diligence.
Again, be selective in the products you promote and choose wisely.
Mistake # 3: Not Owning The Product You're Recommending
As an affiliate, you main job is to help people with a specific problem find the best solution. To do this, you must know if the product you are promoting IS the solution to the problem. And there is no better way to do this than to own and use the product or service you are recommending.
Your potential customers can see through a general recommendation fabricated from the sales page. Personal experience really shines through. Remember, you are trying to UNITE customers with the RIGHT solution. And there is no better recommendation than showing how using the problem fixed the problem for yourself!
Listen...
Affiliate marketing is not trickery. You are not trying to trick someone into buying a product they don't need and won't benefit from. You are trying to help people by recommending a real solution to their problem.
So once more... be selective and choose your recommended products carefully.
Once you've picked the right product, narrowed down your recommendations and experienced the products benefits for yourself, all that's left to maximize your affiliate income is to follow a proven plan for success. Many people are surprised to learn that the most effective solution is often the simplest.
My suggestion, don't try to reinvent the wheel on affiliate marketing and follow the lead of the top affiliate marketer in the world.
Eddie Lomax reveals his 9 step plan to building and Internet Empire on http://www.BigWealthSystem.com with free videos, reports, mini courses and articles. Download these Two Free Affiliate Marketing Reports and stop making those costly mistakes once and for all!
Article Source: http://EzineArticles.com/?expert=Edward_Lomax
Saturday, March 8, 2008
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